“Let’s Test the Market” Is Not a Pricing Strategy — What That Phrase Actually Means and What It Costs You

“Let’s Test the Market” Is Not a Pricing Strategy Quick Answer: “Let’s test the market” means one of two things: the agent hasn’t done the analytical work to recommend a […]
Newsletter – March 2026
Boom — just like that, February is over. We’re all ready for winter to be done. Buying and selling activity tends to slow between the holidays and spring. These are […]